However, some of the world's top-earning blogs gross millions of dollars per month on autopilot. It's a great source of passive income and if you know what you're doing, you could earn a substantial living from it. You don't need millions of visitors per month to rake in the cash, but you do need to connect with your audience and have clarity in your voice.
Our SEO professionals are all well-respected thought leaders in the space and have decades of combined experience and include the following credentials: Search Engine Workshop Certification, Google Analytics and Yahoo Certifications, PMP Certification, UNIX Certification, Computer Engineering degrees and MBA’s. Our SEO team members are acclaimed SEO speakers and bloggers. IMI’s SEO team members have been keynote presenters at Pubcon, SMX, SEMCon, Etail, and many more influential conferences.
Hi Brian thank you for sharing this awesome backlinking techniques. My site is currently not ranking well. It used to be, sometime mid last year, but it suddenly got de-ranked. Not really sure why. I haven’t been participating in any blackhat techniques or anything at all. I’ll try a few of your tips and hopefully it will help my site back to its shape.
So what happens when you have a page with “ten PageRank points” and ten outgoing links, and five of those links are nofollowed? […] Originally, the five links without nofollow would have flowed two points of PageRank each […] More than a year ago, Google changed how the PageRank flows so that the five links without nofollow would flow one point of PageRank each.
3) Some people don’t believe things have changed. In fact, if things really changed substantially a year ago, you’d think a few of the advanced SEOs out there would have noticed this and talked about it. But nada. There are lots of reasons why the change could have happened and not been spotted. Sculpting might really have been a second or third order factor, as Matt calls it — not helping things as much as some have assumed. SEOs that spotted it might have stayed quiet. Or, it didn’t change — and still hasn’t changed — and sculpting does work even better than Google thought, so it wants to put out a message that it doesn’t, in hopes of putting the genie back in the bottle. That’s probably the major conspiracy theory out there.
Goals and Objectives. Clearly define your objectives in advance so you can truly measure your ROI from any programs you implement. Start simple, but don’t skip this step. Example: You may decide to increase website traffic from a current baseline of 100 visitors a day to 200 visitors over the next 30 days. Or you may want to improve your current conversion rate of one percent to two in a specified period. You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales.
There’s no way to speed up the process. To encourage your PageRank to grow, keep making quality content that others will want to link to. You may also consider participating regularly in social media communities to get the word out about the new content you are creating. (Social media participation itself won’t help your PageRank but it will help other humans know your content exists, which can help inspire an increase in natural inbound linking.)
And why not? Human beings have always enthralled themselves into one pursuit after another, all with a means to an end of improving our lives. Clearly, the conveniences afforded by the internet are quite literally earth-shattering to say the least. Three decades ago, few could have ever imagined the present state of our on-demand-everything society, with the ability to instantly communicate and conduct business in real-time, at a pace that often seems dizzying at the best of times.
However, if you're like the hundreds of millions of other individuals that are looking to become the next David Sharpe, there are some steps that you need to take. In my call with this renowned online marketer, I dove deep the a conversation that was submerged in the field of internet marketing, and worked to really understand what it takes to be top earner. We're not just talking about making a few hundred or thousand dollars to squeak by here; we're talking about building an automated cash machine. It's not easy by any means.
Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from websites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising such as radio, television, newspapers and magazines.

Thanks Matt for the informative post. However I do have some questions regarding blog comments. Let say a blog post of mine have PR 10, the page has 10 links, 3 of them are my internal link to my other related post, the other 7 links are external links from blog comment. Based on your explanation, even the 7 external links are nofollow, my 3 internal link will only get 1 PR each which is still the same if the 7 external link is dofollow. Therefore there is no point of adding nofollow for the sake of keeping the PR flow within your own links. Is this correct?
As Rich White also said in the comments, just because PR scores are no longer visible doesn’t mean PageRank is a thing of the past. It still matters a lot. PR remains one of Google’s 200+ ranking factors. You need to receive links from quality, on-topic web pages and then properly manage that PR through your website through siloing. These are powerful things you can do to boost your pages’ relevance in search.
There’s a lot of frustration being vented in this comments section. It is one thing to be opaque – which Google seems to be masterly at – but quite another to misdirect, which is what No Follow has turned out to be. All of us who produce content always put our readers first, but we also have to be sensible as far as on page SEO is concerned. All Google are doing with this kind of thing is to progressively direct webmasters towards optimizing for other, more reliable and transparent, ways of generating traffic (and no, that doesn’t necessarily mean Adwords, although that may be part of the intent).
Affiliate marketing - Affiliate marketing is perceived to not be considered a safe, reliable and easy means of marketing through online platform. This is due to a lack of reliability in terms of affiliates that can produce the demanded number of new customers. As a result of this risk and bad affiliates it leaves the brand prone to exploitation in terms of claiming commission that isn't honestly acquired. Legal means may offer some protection against this, yet there are limitations in recovering any losses or investment. Despite this, affiliate marketing allows the brand to market towards smaller publishers, and websites with smaller traffic. Brands that choose to use this marketing often should beware of such risks involved and look to associate with affiliates in which rules are laid down between the parties involved to assure and minimize the risk involved.[47]

In both versions of my model, I used the total of my initia esitimate to check my math was not doing south. After every iteration, the total Pagerank remains the same. This means that PageRank doesn’t leak! 301 redirects cannot just bleed PageRank, otherwise the algorithm might not remain stable. On a similar note, pages with zero outbound links can’t be “fixed” by dividing by something other than zero. They do need to be fixed, but not by diluing the overall PageRank. I can maybe look at these cases in more depth if there is some demand.
So, as you build a link, ask yourself, "am I doing this for the sake of my customer or as a normal marketing function?" If not, and you're buying a link, spamming blog comments, posting low-quality articles and whatnot, you risk Google penalizing you for your behavior. This could be as subtle as a drop in search ranking, or as harsh as a manual action, getting you removed from the search results altogether!
Companies often use email marketing to re-engage past customers, but a “Where’d You Go? Want To Buy This?” message can come across as aggressive, and you want to be careful with your wording to cultivate a long-term email subscriber. This is why JetBlue’s one year re-engagement email works so well -- it uses humor to convey a sense of friendliness and fun, while simultaneously reminding an old email subscriber they might want to check out some of JetBlue’s new flight deals.
I have a small service business called Eco Star Painting in Calgary and I do all of my own SEO. I’m having trouble getting good backlinks. How do you suggest a painting company get quality backlinks other than the typical local citation sites and social media platforms? I don’t know what I can offer another high domain site in terms of content. Do you have any suggestions?
3. General on-site optimization. On-site optimization is a collection of tactics, most of which are simple to implement, geared toward making your website more visible and indexable to search engines. These tactics include things like optimizing your titles and meta descriptions to include some of your target keywords, ensuring your site’s code is clean and minimal, and providing ample, relevant content on every page. I’ve got a huge list of on-site SEO tactics you can check out here.

Our digital agency offers both traditional targeted online display advertising as well as behavioral retargeting. Through an intense discovery process, our team will determine the most optimal marketing mix for your online media plan. We will leverage ad network partnerships for planning the ideal media buys and negotiating the best possible pricing.


Just wanted to send my shout out to you for these excellent tips about link opportunities. I myself have been attracted to blogging for the last few months and definitely appreciate getting this kind of information from you. I have had interest into Infographics but just like you said, I thought it was expensive for me. Anywhere, I am going to apply this technic and hopefully it will work out for me. A

Internet marketing is a number of things. And true success in the field involves an immersion into several skill sets that are required if you really want to succeed at the highest level. That's why I knew I needed to go the top of the food chain of online marketers to get an understanding of what this actually takes. And it's important to note that while there are many hyped-up gurus out there, there are also genuine individuals that aren't just looking to extract money from you.
Our digital agency offers both traditional targeted online display advertising as well as behavioral retargeting. Through an intense discovery process, our team will determine the most optimal marketing mix for your online media plan. We will leverage ad network partnerships for planning the ideal media buys and negotiating the best possible pricing.
In order to engage customers, retailers must shift from a linear marketing approach of one-way communication to a value exchange model of mutual dialogue and benefit-sharing between provider and consumer.[21] Exchanges are more non-linear, free flowing, and both one-to-many or one-on-one.[5] The spread of information and awareness can occur across numerous channels, such as the blogosphere, YouTube, Facebook, Instagram, Snapchat, Pinterest, and a variety of other platforms. Online communities and social networks allow individuals to easily create content and publicly publish their opinions, experiences, and thoughts and feelings about many topics and products, hyper-accelerating the diffusion of information.[22] 

Now, back to that webmaster: When reaching out, be friendly and introduce yourself. Tell this individual that he or she is linking to some resources that are no longer available. Always provide the exact location of the broken links, so they can be easily found. Give some alternatives to replace those links, including your own website. Try to be helpful, not greedy to get a backlink. Often, this method will work, but there will be cases when the webmaster will refuse to link back to you.


My favorite tool to spy on my competitors' backlinks is called Monitor Backlinks. It allows you to add your four most important competitors. From then on, you get a weekly report containing all the new links they have earned. Inside the tool, you get more insights about these links and can sort them by their value and other SEO metrics. A useful feature is that all the links my own website already has are highlighted in green, as in the screenshot below.

It doesn’t mean than you have to advertise on these social media platforms. It means that they belong to that pyramid which will function better thanks to their support. Just secure them and decide which of them will suit your goal better. For example, you can choose Instagram because its audience is the most suitable for mobile devices and bits of advice of their exploitation distribution.


Page rank is an assessment of the authority and value of a website in Google’s algorithm. You can find plug-in tools for your browser or online tools (see the references section for links to some of these) to check the page rank of any given site. You can also check your own website’s page rank. The higher the page rank, the more likely it is that your SEO efforts are succeeding.
A disadvantage of digital advertising is the large amount of competing goods and services that are also using the same digital marketing strategies. For example, when someone searches for a specific product from a specific company online, if a similar company uses targeted advertising online then they can appear on the customer's home page, allowing the customer to look at alternative options for a cheaper price or better quality of the same product or a quicker way of finding what they want online.
Optimization techniques are highly tuned to the dominant search engines in the target market. The search engines' market shares vary from market to market, as does competition. In 2003, Danny Sullivan stated that Google represented about 75% of all searches.[63] In markets outside the United States, Google's share is often larger, and Google remains the dominant search engine worldwide as of 2007.[64] As of 2006, Google had an 85–90% market share in Germany.[65] While there were hundreds of SEO firms in the US at that time, there were only about five in Germany.[65] As of June 2008, the market share of Google in the UK was close to 90% according to Hitwise.[66] That market share is achieved in a number of countries.
All in all, PageRank sculpting (or whatever we should call it) didn’t really rule my world. But, I did think that it was a totally legitimate method to use. Now that we know the ‘weight’ leaks, this will put a totally new (and more damaging) spin on things. Could we not have just left the ‘weight’ with the parent page? This is what I thought would happen most of the time anyway.

By using the Facebook tracking pixel or the Adwords pixel, you can help to define your audience and work to entice them to come back to your site. Let's say the didn't finish their purchase or they simply showed up and left after adding something to their shopping cart, or they filled out a lead form and disappeared, you can re-target those individuals.
Before online marketing channels emerged, the cost to market products or services was often prohibitively expensive, and traditionally difficult to measure. Think of national television ad campaigns, which are measured through consumer focus groups to determine levels of brand awareness. These methods are also not well-suited to controlled experimentation. Today, anyone with an online business (as well as most offline businesses) can participate in online marketing by creating a website and building customer acquisition campaigns at little to no cost. Those marketing products and services also have the ability to experiment with optimization to fine-tune their campaigns’ efficiency and ROI.
With focus I mean making sure that your pages focus on the same keyword everywhere, and your site focuses on the same high level keywords and sections in your site focusing on their own high level (but not as high as the keywords for which you want your home page to rank) keywords. Focus few people really understand while the interesting thing is that you do this almost automatically right if you do your site architecture and understanding your customers, right.
SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand.
Finally, it’s critical you spend time and resources on your business’s website design. When these aforementioned customers find your website, they’ll likely feel deterred from trusting your brand and purchasing your product if they find your site confusing or unhelpful. For this reason, it’s important you take the time to create a user-friendly (and mobile-friendly) website.

Just think about any relationship for a moment. How long you've known a person is incredibly important. It's not the be-all-end-all, but it is fundamental to trust. If you've known someone for years and years and other people that you know who you already trust can vouch for that person, then you're far more likely to trust them, right? But if you've just met someone, and haven't really vetted them so to speak, how can you possibly trust them?
Just as some backlinks you earn are more valuable than others, links you create to other sites also differ in value. When linking out to an external site, the choices you make regarding the page from which you link (its page authority, content, search engine accessibility, and so on) the anchor text you use, whether you choose to follow or nofollow the link, and any other meta tags associated with the linking page can have a heavy impact on the value you confer.
Game advertising - In-Game advertising is defined as "inclusion of products or brands within a digital game."[49] The game allows brands or products to place ads within their game, either in a subtle manner or in the form of an advertisement banner. There are many factors that exist in whether brands are successful in their advertising of their brand/product, these being: Type of game, technical platform, 3-D and 4-D technology, game genre, congruity of brand and game, prominence of advertising within the game. Individual factors consist of attitudes towards placement advertisements, game involvement, product involvement, flow or entertainment. The attitude towards the advertising also takes into account not only the message shown but also the attitude towards the game. Dependent of how enjoyable the game is will determine how the brand is perceived, meaning if the game isn't very enjoyable the consumer may subconsciously have a negative attitude towards the brand/product being advertised. In terms of Integrated Marketing Communication "integration of advertising in digital games into the general advertising, communication, and marketing strategy of the firm"[49] is an important as it results in a more clarity about the brand/product and creates a larger overall effect.
While most of the links to your site will be added gradually, as people discover your content through search or other ways and link to it, Google understands that you'd like to let others know about the hard work you've put into your content. Effectively promoting your new content will lead to faster discovery by those who are interested in the same subject. As with most points covered in this document, taking these recommendations to an extreme could actually harm the reputation of your site.
SEO is an effective tool for improving the volume and quality of traffic to your website. Visitors are more likely to click on free organic listings than on paid listings. Our SEO strategies apply only the best and most current practices that focus on the use of great content development, content marketing, social media. All of these strategies combined result in the most effective use of best practices that drive long term ROI.

Well, something similar happened with PageRank, a brilliant child of Google founders Larry Page (who gave his name to the child and played off the concept of a web-page) and Sergey Brin. It helped Google to become the search giant that dictates the rules for everybody else, and at the same time it created an array of complicated situations that at some point got out of hand.
I love the broken-link building method because it works perfectly to create one-way backlinks. The technique involves contacting a webmaster to report broken links on his/her website. At the same time, you recommend other websites to replace that link. And here, of course, you mention your own website. Because you are doing the webmaster a favor by reporting the broken links, the chances of a backlink back to your website are high.
“With 150 million pages, the Web had 1.7 billion edges (links).” Kevin Heisler, that ratio holds true pretty well as the web gets bigger. A good rule of thumb is that the number of links is about 10x the number of pages. I agree that it’s pretty tragic that Rajeev Motwani was a co-author of many of those early papers. I got to talk to Rajeev a little bit at Google, and he was a truly decent and generous man. What has heartened me is to see all the people that he helped, and to see those people pay their respects online. No worries on the Consumer WebWatch–I’m a big fan of Consumer WebWatch, and somehow I just missed their blog. I just want to reiterate that even though this feels like a huge change to a certain segment of SEOs, in practical terms this change really doesn’t affect rankings very much at all.

PageRank is one of many, many factors used to produce search rankings. Highlighting PageRank in search results doesn’t help the searcher. That’s because Google uses another system to show the most important pages for a particular search you do. It lists them in order of importance for what you searched on. Adding PageRank scores to search results would just confuse people. They’d wonder why pages with lower scores were outranking higher scored pages.

Denver CO Search Engine Optimization

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